02 Feb Las Vegas Visitation Dipped Slightly, Revenue Increased In 2017
LAS VEGAS, NV – Las Vegas visitor volume decreased in 2017 compared to the year before, but total gaming revenue increased. While total visitors were down, convention attendance increased, according to the year end report from the Las Vegas Convention and Visitors Authority. Several trends that emerged over the course of the year were reflected in the final monthly executive summary, as well.
December 2017 statistics
Las Vegas tourism took a dip in December, compared to 2016’s visitation numbers. According to LVCVA December 2017 executive summary, 3,194,800 people visited Las Vegas during the month. That number is down 2.5 percent from 2016 when 3,278,200 people visited Sin City in December.
The December decrease was indicative of an overall trend in 2017, where Las Vegas visitor numbers fell by 1.7 percent from 2016. The year ended with seven consecutive months in which visitor volume decreased from the previous year. The last increase in visitor volume was a .3 percent increase in May 2017 compared to May 2016. Last May was just one of three months in the entire year to see an increase in volume.
However, gaming revenue increased significantly from month-to-month to end 2017. Despite hosting 100,000 fewer guests in December than in November, Clark County generated roughly $35 million more in gaming revenue. Gaming revenue in December 2017 reached $820,394,000 with just under 3.2 million visitors. Revenue in November 2017 was $785,062,000 with just over 3.3 million visitors.
Revenue on the Las Vegas Strip continued to dip in December from the year before, but action in Downtown Las Vegas continued to trend upwards. Strip revenue decreased by 3.3 percent in December compared to the year before, while Downtown revenue increased by 10 percent.
End of year trends
The end of year summary for 2017 shows that Downtown gaming revenue increased every month from the year before, besides in Sept. 2017, when revenue stayed flat. In total, Downtown Las Vegas increased revenue by 11.8 percent in 2017 compared to 2016.
Strip revenue increased by just 1.8 percent in 2017 compared to 2016, reflected by three consecutive negative months to end the year.
Overall, gaming revenue increased by 2.7 percent in 2017, despite the 1.7 percent decrease in visitors. Clark County’s Gaming revenue for the entire year came in just under $10 billion ($9,979,230,000).
The LVCVA attributed the 1.7 percent decrease in visitor volume on the "combined efforts of temporary room inventory reductions as several properties invested in room renovations and upgrades, plus the near-term impact of the 1 October tragedy in the last quarter of the year."
In total, Las Vegas hosted 42.2 million visitors in 2017, and while visitor attendance decreased, convention attendance increased by 5.3 percent.
Image via Jae C. Hong/Associated Press